A Guide To Our Rankings: 

How We Picked our Top Choice

After intense research, consultations & numerous customers interviewed, we found the following five products that became our top picks. 

We chose these five based on the following factors:

Evaluation Criteria

Ease to Swallow 

Affordability / Value 

Servings per Bottle

Impressive Results

Clearly Labeled Ingredients

Effective concentration percentage

Company Reputation

Fish Oil Buyer’s Guide: How to Make 

The Best Choice For Omega-3 Fatty Acids

The Amazing Health Benefits 

Of Omega-3 Fatty Acids

Top Omega-3 

Supplements 2020

Best Product Overall

The benefits from Omega-3 supplements are too numerous to fully mention, however, we’ll highlight a few below:

9 Hours Researched

3 Experts Consulted

20 customers Interviewed

by Primal Harvest

1533 Reviews

Primal Omega-3

US made in an FDA Certified facility

No Fishy Taste & Easy to Swallow

No Synthetics, No Filler Content

Money Back Guarantee

High concentration of EPA & DHA 

2,982 people chose this today

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1. Primal Omega 3

by Primal Harvest

TOTAL RANKING

1533 votes

9.8/10

Ingredient Quality Control

Potency & Estimated Efficacy

Price / Customer Value

Return Policy

Overall Customer Happiness

9.6/10

9.7/10

9.4/10

9.5/10

9.7/10

PROS

CONS

Made in the USA with natural ingredients. 


"No questions asked" 90-day Money-Back-Guarantee


Tasteless, easy to swallow soft-gels 


No GMO or filler content, Gluten Free


Contains 600mg EPA & 400mg DHA


Great value for a high-quality product - one bottle lasts 1-month (30 servings)

Only available online


Sometimes runs out of Stock

The Bottom Line

Without any doubt, Primal Omega-3 by Primal Harvest is of the utmost quality & efficiency. With 2000mg of Marine Lipid Oil Concentration, 600mg of EPA & 400mgs of DHA Primal Omega 3 delivers more healthy Omega 3 acids than most other products on the market. Backed by scientific research, top-notch ingredients and the 90-day money-back guarantee on it, we are 100% confident in our #1 pick.

This fish oil supplement will help fulfill your body & cell’s needs for Omega-3 to function at its highest level. Not only that, Omega-3 fatty acids are shown to promote brain health, improve joint health, support a healthy heart, fight inflammation and so much more!

You'll get a highly effective supplement that will supply your body with all the much-vaunted health benefits that only Primal Omega-3 can offer. Plus, you can rest assured, they tested negative for all the heavy metals, including lead, arsenic & mercury.

Primal Omega-3’s pricing stands out, especially when you buy multiple bottles. The price drops dramatically and since continued use over months is recommended to achieve the best benefits, buying a 3-6 month supply is a no-brainer.

There’s just a small thing: they get sold out really fast. So, we recommend you hurry and place your order if you are now assured that this will be beneficial to your health.

Make a Smarter Choice
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2. Omega-3/DHA Fish Oil

by Xtendlife

B+ Rating

PROS

CONS

High in DHA


Contains New Zealand Hoki Fish


No Added Additives for Flavor


No Trace of Peanuts, Dairy or Shellfish 

Quality control issues: We experienced some cloudy pills. Meaning they had been refrigerated. Opening the pills released a rancid smell

Taking the product sometimes led to "fishy burps" and breath

Some pills leaked 

Click to Shop Now
TOTAL RANKING

215 votes

8.3/10

Ingredient Quality Control

Potency & Estimated Efficacy

Price / Customer Value

Return Policy

Overall Customer Happiness

8.6/10

7.9/10

9.1/10

8.0/10

8.4/10

3. Omega-3 Premium Fish Oil

by California Gold Nutrition

C+ Rating

PROS

CONS

Produced in a third-party, audited and registered cGMP compliant facility.

Least amount of EPA & DHA


Curiously Low Price 

Click to Shop Now
TOTAL RANKING

567 votes

7.5/10

Ingredient Quality Control

Potency & Estimated Efficacy

Price / Customer Value

Return Policy

Overall Customer Happiness

7.9/10

7.4/10

8.6/10

7.2/10

7.7/10

What Are The Different Types of

Omega-3 Acids? 

The Importance of Omega-3’s

and Cellular Health

• Promotes Brain Health (even during pregnancy)

• Improves Bone & Joint Health

• Supports Heart Health

• Fights Inflammation

• Strengthens The Immune System

• Improves Eye Health

• Improves Sleep

• Fights Depression and Anxiety

Tips On How To Use A 

Quality Fish Oil Supplement

Must Haves:

High IFOS Rating
High  EPA/DHA Content
Reasonable servings per bottle
At least 500mg of 
DHA/EPA combined
Look for NSF / GMP certification

What To Avoid:

LOW IFOS Rating
LOW EPA/DHA Content
LOW servings per bottle
Priced Too High or Too Low
No NSF GMP certification

Products with fake reviews

Omega−3 fatty acids also called ω−3 fatty acids or n−3 fatty acids.

Omega-3 fatty acids are some of the most essential and used nutrients you can put in your body.

They help to combat inflammation and joint problems, as well as provide an important structure to our brains and nervous system.

There are 3 Main Types 

Your body’s cells need Omega-3’s to function properly. All cells are made up of cholesterol, saturated fats, and polyunsaturated fats.

The saturated fats and cholesterol help to maintain the structural integrity of the cell membrane while polyunsaturated fats allow for fluid motion.

The fluid in your body transports cell communication and other processes across cell membranes.

Nutrigenomics has shown studies that a diet rich in Omega-3’s can positively affect gene expression.

The truth about the fish oil category is that 90% of the top product listings on the major websites above are misleading, overpriced, and have not met quality standards.

1. Front-label claims 

 Many companies will write claims of 1,000 mg, 1,400 mg, 50,000 mg fish oil on the front of the bottles. The reality is most of the time these claims will not be true. It is very important for you to read the entire bottle including the back to calculate for yourself the actual true oil content in each bottle and serving.

2. Choosing brands where EPA (eicosapentaenoic acid) & DHA (docosahexaenoic acid) Content make up only 30% total EPA/DHA per serving, the rest is useless filler oil. 

If you like brands only because of popularity, and reading on the superficial advertising, it’s likely you could get stuck with very low-quality fish oil. Many popular brands do not have the adequate % EPA/DHA ratio to really ensure that you get the most amount of oil per serving.

3. Product Quality (IFOS Rated) - International Fish Oil Standards is an independent 3rd Party certification and rating agency that tests fish oil products against 5 markers of quality:

A. Purity, safety, and cleanliness (PCBs and highly toxic chemicals like dioxins and furans)

B. Heavy metal content (mercury, cadmium, lead, arsenic)

C. Accurate labeling (actual DHA & EPA levels vs. labeled claims)

D. Oxidation and stability (peroxide, anisidine levels)

E. Omega-3 concentration (>60% omega-3-to-total oil)

4. Basing Decision on big name brand recognition

Most big brands have their resources divested in a wide variety of products. Fish oil is a very specific type of Omega-3 fatty acid that requires precise attention and care to serve customers. Unfortunately, many big-name brands have profited from other sectors and do not require this attention and care to earn your trust. 

In turn, the have:

  • Instant brand name recognition & credibility (e.g. Optimum Nutrition, GNC)
  • Intentionally deceptive marketing & labeling & add on sales
  • Easily convince you through customer naivete and impulse buying

5. Confused about the cost per gram vs. cost per serving 

If you try to select the cheapest rather than the most quality based on a rating system, it’s likely you could end up with toxin-laced, farmed fish that can actually do more harm than good. Your goal for taking Omega-3 fatty acids via fish oil is to improve your health, not only generate profits for a large conglomerate company.


Take the time and care to review these ratings so you can make the best choices for you and your family.

4. Triple Strength

by Scandinavian Healthwise

C+ Rating

PROS

CONS

High in DHA


Contains New Zealand Hoki Fish


No Added Additives for Flavor


No Trace of Peanuts, Dairy or Shellfish 

Lots of reports of "fish burps" and indigestion

Lemon flavoring 

Inconsistent Quality

Click to Shop Now
TOTAL RANKING

186 votes

7.5/10

Ingredient Quality Control

Potency & Estimated Efficacy

Price / Customer Value

Return Policy

Overall Customer Happiness

7.4/10

7.0/10

7.8/10

8.0/10

7.3/10

5. Fresh Catch Fish Oil

by Barlean's Organic Oils

D+ Rating

PROS

CONS

Non-GMO and sourced from wild caught fish

Contains soy, sugar substitutes and carmel coloring


Misleading company name, as the actual product is not organic

Click to Shop Now
TOTAL RANKING

707 votes

6.7/10

Ingredient Quality Control

Potency & Estimated Efficacy

Price / Customer Value

Return Policy

Overall Customer Happiness

6.0/10

6.2/10

6.4/10

7.2/10

7.7/10

Citations

*Omega-3 Fatty Acid and Heart Health
Ashish Chaddha-Ashish Chaddha-Ashish Chaddha-Kim Eagle- MD Kim A. Eagle MDFrom University of Wisconsin Hospital- From the University of Wisconsin Hospital- Kim A. Eagle From University of Wisconsin Hospital

*Omega-3 Supplements: In-Depth
National Center for Complementary and Integrative Health, May 2018

*Office of Dietary Supplements - Omega-3 Fatty Acids
U.S. Department of Health and Human Services - National Institutes of Health Office of Dietary Supplements

*Should You be Taking an Omega-3 Supplement?
Harvard Health Publishing - Harvard Medical School - Harvard Women's Health Watch

ADVERTORIAL

HOW WE RANK

© 2021 Smarter-Choices.com. 
All Rights Reserved. 

Trademarks utilized on our website belong to their respective owners and no implied or expressed endorsement of our website or services is intended. Rankings can be affected by the relationship Smarter Choices has with our top picks.

[1] we have a financial relationship with some of our top picks and partners

*These statements have not been evaluated by the FDA Food & Drug Administration. These products are not intended to diagnose, treat, cure or prevent any disease. The information provided by this website or this company is not a substitute for a face-to-face consultation with your physician and should not be construed as individual medical advice. The testimonials on this website are individual cases and do not guarantee that you will get the same results. All content, including text, graphics, images and information, contained on or available through this web site is for general information purposes only. 

The 5 Biggest Mistakes People Make When Buying Fish Oils

Attention* Always consult your physician before beginning any exercise or supplement program. This general information is not intended to diagnose any medical condition or to replace your healthcare professional. Consult with your healthcare professional or dietician to design an appropriate plan for you. If you experience any pain or difficulty with these exercises, stop and consult your healthcare provider.

Taking fish oil is a very simple process. With most brands, all you need are 2 capsules per day.

You can swallow the capsules with water or another drink and don’t need to dissolve them in anything.

Do not puncture or open the capsule. Fish Oil works best if you take it with food.

What Are Omega-3’s?

Why & How To Use Them?

2. EPA 

 Eicosapentaenoic Acid - found in fish, fish oils, eggs from chickens, squid oils, krill oils, and certain algae. Most commonly deficient and incredibly helpful to our health.

1. ALA 

Alpha-Linolenic Acid -Supplied in dark green vegetables, walnuts, flax seeds, & plant foods.

3. DHA 

Docosahexaenoic Acid - also found in fish, fish oils, eggs from chickens, squid oils, krill oils, and certain algae. Most commonly deficient and most helpful to our health. Very commonly deficient and extremely helpful to our health.

Warning: Always remember that most people have imbalances with high quantities of Omega-6 fatty acids already consumed and need to consume more Omega-3 fatty acids to combat inflammation.

OMEGA-6

OMEGA-3

Linoleic Acid

(LA)

Arachidonic Acid

(AA)

Eicosapentagonoic Acid (EA)

a-Linoenic Acid

(ALA)

Docosahexagonoic Acid (DA)

Desaturases

Elongases

Desaturases

Elongases

Cyclooxygenases

Lipoxygenases

Pro-Inflammatory: 
Eicosanoids Prostaglandens,
Leukotrienes, Thromboxanes

Minimally Inflammatory:
Eicosanoids
Inflammation Resolving:
Resolvins, Protectins

2020 Omega-3 Review: What You Should Know

Latest update: February 11, 2020

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